Vaun Bikes
Image Creation · 2025/ Overview
For Vaun Bikes, a complete visual asset set was created
Three models, one studio day, one consistent visual language: the urban Wave, the versatile Cargo and the sporty Sport. Fully documented from the full view down to component detail — precise studio setup, defined lighting, clean compositing.
Complemented by AI-generated motion footage and website content production, a cross-media asset set for e-commerce, marketing and social media emerged — clear, honest, without distraction.
/ Project details
/ Challenge
Staging three bike worlds — Wave, Cargo, Sport — under one unified studio visual language. Each model needs its own level of detail while everything must remain recognisable as Vaun — produced in a single studio day, complemented by AI-generated motion and website content.
/ Services
Studio image creation
Defined lighting, precise composition and a consistent compositing setup. Every model fully documented — from full view to component detail, usable across media.
Post-production
Capture One for image development, Photoshop for finishing. Clean background, honest colours, a consistent visual line across all three bike worlds.
AI content: generated videos & images
Fully AI-generated videos and images complement the studio set: lifestyle motion with Kling and Higgsfield from single reference photos, stills and variations with Magnific — action and city contexts without a film crew and without a second shooting day. All AI media are labelled per the EU AI Act.
Vibecoding
vaunbikes.com — microsite and product detail pages. Lean HTML/CSS/JS setup with GSAP scroll triggers and Lenis smooth scroll. Performance- and SEO-first, no CMS overhead.
Site Pulse, backend & SEO/GEO
Delivered with Site Pulse (GA4, Search Console, PageSpeed, uptime and mail alerts in its own dashboard), a backend for editing content independently and an SEO/GEO foundation: Schema.org markup, clean sitemap and robots, Open Graph, llms.txt — so Google, Bing and AI search find, understand and cite the site.
Lifestyle & studio image creation
Alongside the studio day, lifestyle shots in everyday use: Wave, Cargo and Sport in the city, on the road, in use — real photos that add context to the studio images and feed website, shop and social.
Update: backend for content editing
A dedicated backend was added as an update: Vaun now maintains models, texts and images themselves — login, areas per content type, image upload with automatic WebP conversion, backup. No developer needed for day-to-day operations.
AI-generated AI-generated Media in this project contain AI-generated content (labelled per Art. 50 EU AI Act).
[ Views ]
Desktop, laptop, phone
Real screenshots of the live site — responsive down to the detail. Laptop and phone scroll through the page.
/ Solution
Vaun got a consistent, coherent image archive — one studio day, three models, one clear editorial line. Studio image creation for product views, AI tools for lifestyle motion, web content for the brand website. Leanly produced, quickly delivered, no waste.
/ Tech-Stack
Studio setup
Defined lighting with continuous light and flash, clean background, precise camera angles. Capture One for tethering and live preview right on set.
Capture One & Photoshop
RAW development in Capture One, compositing and finishing in Photoshop. Clean cut-outs, honest colours, a consistent visual line across all three bike worlds.
AI workflow
Kling and Higgsfield generate lifestyle motion from single reference photos. Complements the studio set with action and lifestyle contexts created without a classic film crew.
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